MJ去世的消息無疑是今年娛樂業發生的最震驚的事情，它在互聯網上佔有了極大板塊，轟動全球。
“今天，在美國西部時間大約下午2點40到3點15之間，部分Google News的使用者們在查詢有關MJ的消息的時候遇到了網路故障，”Google的一位元元發言人告訴CNET。一些Google News的使用者們確實曾有抱怨那段時間無法使用該搜索引擎。在那段高峰期，Google Trends將MJ的消息評級為“火山的/猛烈的。”
一部分網站崩潰了，線民們便沖向另外一些網站：TechCrunch報導說，透露此震撼消息的網站TMZ（名人談話）停運過若干次；之後線民們紛紛湧向Perez Hilton的blog，使它也瀕臨崩潰。 CNN遭遇了超過一個小時、訪問者增至5倍的網路堵塞。在MJ死訊傳來後短短一小時內，其流覽量高達2千萬次。
Twitter網站阻塞，其訪問者只能見到“失敗鯨”——這是該網站出現錯誤時的提示圖案——線民FoieGrasie指出，“真是諷刺：伊朗的那些把Twitter當作.com使用的反對者們不能訪問這個網站了，因為那些‘願Michael Jackson安息’的帖子。幹得好。”該網站的狀態blog記錄道，Twitter不得不暫時性地暫停其搜索結果、保存搜索及熱門話題的服務。
Wiki見證了一場網路暴風，在不到24小時內近500人編輯了Jackson的頁面。據CNET報導，在太平洋時間下午3點15，wiki“暫時性地超載”了。
洛杉磯時報，作為第一家證實Jackson的死訊的新聞機構，同樣遭遇了網路癱瘓。同樣據該網站引用美國線上的報導，美國線上的即使通訊服務AIM“由於過量的訪問而被迫中止使用長達約40分鐘。”聲明表示，“今天發生的一切將計入互聯網歷史。我們之前從未經歷過同樣的事件，不論是從其波及範圍還是影響深度。”
截至週五早晨，新聞網站仿佛都為網路阻塞而大為苦惱，而Jackson的歌迷網站mjfanclub.net卻依然無精打采。Mashable.com報導並評論說，MJ的去世消息是形成30%的tweets的原因。（不懂這句話什麼意思啊……對不起T-T）
此外，中國MJ網站MJJCN.com也在北京時間26日下午癱瘓了3個小時。
在所有網路上的突發新聞中，Jackson的過世的消息造成了“饋送”的忙亂——同時也莫名地鏈結了與流行之王之死毫無關聯的名人的新聞。
有人在Wiki上寫到Jackson是被其兄Tito“野蠻地謀殺”，“用一條電話線”將其扼死。
不久網上流傳起影星Jeff Goldblum在拍攝他的最後一部電影時從新西蘭Kauri懸崖墜落的謠言。在若干搜索引擎中，“Jeff Goldblum”很快成為前十名話題中唯一的“非Jackson”話題。
謠言迫使Goldblum的發言人發對媒體發表聲明，說“報導說Jeff Goldblum去世的消息是不真實的。他現在在洛杉磯，狀況很好。” 與此同時Harrison Ford也被謠傳說在法國南部從快艇上掉落
Jackson dies, almost takes Internet with him
June 26, 2009
By Linnie Rawlinson and Nick Hunt
CNN
CNN
LONDON, England (CNN) -- How many people does it take to break the Internet? On June 25, we found out it's just one -- if that one is Michael Jackson.
The biggest showbiz story of the year saw the troubled star take a good slice of the Internet with him, as the ripples caused by the news of his death swept around the globe.
"Between approximately 2:40 p.m. PDT and 3:15 p.m. PDT today, some Google News users experienced difficulty accessing search results for queries related to Michael Jackson," a Google spokesman told CNET, which also reported that Google News users complained that the service was inaccessible for a time. At its peak, Google Trends rated the Jackson story as "volcanic."
As sites fell, users raced to other sites: TechCrunch reported that TMZ, which broke the story, had several outages; users then switched to Perez Hilton's blog, which also struggled to deal with the requests it received.
CNN reported a fivefold rise in traffic and visitors in just over an hour, receiving 20 million page views in the hour the story broke.
Twitter crashed as users saw multiple "fail whales" -- the illustrations the site uses as error messages -- user FoieGrasie posting, "Irony: The protesters in Iran using Twitter as com are unable to get online because of all the posts of 'Michael Jackson RIP.' Well done." The site's status blog said that Twitter had had to temporarily disable its search results, saved searches and trend topics.
Wikipedia saw a flurry of activity, with close to 500 edits made to Jackson 's entry in less than 24 hours. CNET reported that by 3:15 p.m. PT, Wikipedia seemed to be "temporarily overloaded."
The Los Angeles Times, the first news organization to confirm Jackson 's death, suffered outages. The site also reported that AOL's instant messenger service had been hit, quoting an AOL statement that said, "AIM was down for approximately 40 minutes this afternoon." The statement said, "Today was a seminal moment in Internet history. We've never seen anything like it in terms of scope or depth."
That was backed up by AOL consumer adviser Regina Lewis, who said that, although the numbers weren't in yet, the day should prove a historic milestone for mobile Internet traffic.
"It could go down as the biggest mobile event in history," Lewis said. She felt that was in part because people were checking news headlines from work. "People wanted to keep tabs on this story, but if you're an accountant you're supposed to be working on your spreadsheet. So they were using their personal cell phones to do so," she explained
While the scale of response to Jackson 's death might be unprecedented, the pattern of it was not, Lewis added.
"With the advent of social networking, we saw a sequence that we traditionally see around the death of celebrities," she said.
"One, people clamor for the latest news; two, they share it; three, they react; and then the next stage, which we're seeing alive and well on video sites ... are tributes. In the case of Michael Jackson and Farah Fawcett, [people have] a lot to work with in terms of images and video," she said.
By Friday morning, news sites seemed to be coping with traffic, but Jackson fan site mjfanclub.net was still performing sluggishly. Mashable.com reported that tributes to, and remarks upon, Michael Jackson's death were responsible for 30 percent of tweets.
As with any breaking piece of news on the Web, the reports of Jackson 's death sparked something of a feeding frenzy -- and with that came rumors that dragged in other celebrities completely unconnected to the "King of Pop's" death.
One Wikipedia prankster wrote that Jackson had been "savagely murdered" by his brother Tito, who had strangled him "with a microphone cord."
Soon rumors spread online that movie star Jeff Goldblum had fallen from the Kauri Cliffs in New Zealand while filming his latest movie. On several search engines, "Jeff Goldblum" soon became the only non-Jackson-related term to crop up in the top 10.
The rumors forced Goldblum's publicist to issue a statement to media outlets, saying: "Reports that Jeff Goldblum has passed away are completely untrue. He is fine and in Los Angeles ."
At the same time, Harrison Ford was also rumored to have fallen from a yacht off the south of France .
Web site snopes.com, which shoots down rumors, gossip and urban legends -- and how they originated -- said the likely culprit was a Web site that allows users to input celebrity names -- and then inserts them into fake templated stories (a further variant has stars dying in a plane crash).
In a sense the feeding frenzy was understandable -- Jackson 's death, coming only hours after that of 1970s icon Farah Fawcett, left many Web users shocked by the news and asking what would happen next. In this febrile climate, any rumor runs the risk of being seized on, believed and treated with more credulity than usual.
The need of the professional media to be first with the news -- many did for a short time report the Goldblum rumor as fact -- adds further veracity. And, of course, the whole process is speeded up by the Web.
There is also, of course, the old adage that celebrities die in threes, with the deaths of Gianni Versace, Princess Diana and Mother Teresa in 1997 frequently held up as an example of this.
But while Diana and Teresa passed away within seven days of each other in August and September, Versace was killed in early July. Their deaths were most keenly mourned by the same broad sections of the public -- and hence were inextricably interlinked.
The Web can disseminate news -- but like any form of communication it can also help us create what we expect to see next.
Jackson's death caused Twitter outages, as portrayed by Raul Orozco in this take on Twitter's fail whale
At its peak, Google Trends rated the story of Jackson 's death as "volcanic."
White Gloves & Thrown Elections: Michael Jackson vs. Iran
Alex Patriquin — July 2, 2009
We saw how media attention drove Twitter’s share of searchers on the Iran Election to record heights two weeks ago. A barrage of mainstream media and blogosphere chatter swarmed the digerati’s collective consciousness, fusing their favorite techno-democratic phenom with Iranian political discontent
Then the white glove dropped. MJ’s passing sent a megaton shock through the worldwide pop firmament of Planet Earth, rousing memories of Thriller from billions, even the Haters.
The web was not spared. Visitors shattered records Yahoo! News. Tweets swarmed across Twitter. Video streams flooded the online channels CNN and MTV. And updates exploded at Facebook. As CNN reported, "Jackson dies, almost takes Internet with him."
Michael told the Iran Election to Beat It. Over 24 times more searchers hit top search engines, news sites like CNN and the New York Times and social media sites like Facebook and Twitter on Jackson ’s death than on the Iranian election shenanigans.
Where did MJ searchers go? Google. The King of Pop gave back the King of Search its crown.
But the royal succession was not without a few princely hiccups. Twitter disabled the search box and Trending Topics sidebar on profile pages for 4 hours following the "avalanche" of tweets after MJ’s death. And Google blocked MJ searches for 25 minutes, mistaking the incoming torrent as an internationally coordinated cyber-attack of zombie bots.
Fans surged to music, video and retail sites to rekindle memories of his hit songs and music videos to bid farewell to the King of Pop. Yahoo! Music led the way with 45% share of visitors, and YouTube delivered a respectable 23% share
Meanwhile Michael was still shattering music sales records mors immatura.
來源：百度貼吧
互聯網癱瘓美國的CNN網站上有一篇報導，標題是“傑克遜去世，幾乎將互聯網隨身帶走”（Jackson dies，almost takes internet with him）。報導的開篇第一句也很有意思，大意是，到底需要多少人才能夠讓互聯網崩潰呢？記者終於發現，一個人便已足夠，只要這個人是邁克爾·傑克遜。
美國流行音樂之王傑克遜的死訊傳出後，引發了網路世界有史以來最嚴重的一次交通堵塞。
高度密集的點擊全部沖著傑克遜的最新消息、生前軼事以及音樂視頻等而來；各大網站不勝負荷，功能紊亂，網速嚴重下降乃至停頓。
報紙上，評論員大量使用“火山爆發”、“洶湧海浪”、“百萬噸當量級大爆炸”等形容詞，驚訝之情溢於言表
總部位於美國波士頓的一家網路分析公司（Compete）在其網頁上提供了這樣一組分析資料和圖表。截至6月27日 ，美國排名前25位元的搜索引擎、新聞網站以及社會媒體網站總共記錄了998萬次搜索請求。
這相當於一次地動山搖的“猛烈攻擊”，若以圖形顯示，情形就像平地突然拔起極為陡峭而近乎筆直的山峰，刺破青天。
著名搜索引擎Google單獨承擔和消化了這次“攻擊”總量的61%。雅虎網站在率先貼出傑克遜的新聞之後，頭10分鐘內，便引來80萬次點擊量。
在傑克遜的音樂視頻流覽方面，“雅虎音樂”獨佔鰲頭，
於是，傑克遜不僅是流行音樂之王，而且成了即時搜索之王
。他在生時已經擁有數不完、打不破的世界紀錄，誰也想不到，他以猝死方式，又一舉創造虛擬空間中的超級世界紀錄。
在這當中，有一個數字不能不提。兩個星期前，全球線民對於伊朗事件的搜索創下紀錄，並使Twitter大出風頭，一時無兩
。但是這個紀錄已經被遠遠超越。以“邁克爾+傑克遜”為關鍵字的搜索總量，24倍於以“伊朗+選舉”為組合的搜索總量！這個對比非常震撼，足以讓分析家們眼鏡大跌，失去分析能力。
另外還有一個對比，則令人哭笑不得。傑克遜死訊傳來時，美國眾議院正在討論《清潔能源法案》。據美國的一些博客作者說，議員們大都被傑克遜所吸引，無心討論。結果，似乎連程式都沒有走對，法案便以7票的微弱優勢獲得通過。許多堅決反對這項法案的共和黨人因此痛心疾首，大為觀火。
推動法案的通過，原是奧巴馬總統的重大戰略之一。但是法案通過如此之勉強，奧巴馬未必臉上有光。然而麻煩還來自於另一邊，據說有黑人選民指責他沒有抓住工作重點，傑克遜去世這麼大件事，他竟然不作一次公開演講。奧巴馬不得不為自己大聲辯解，說他認識無數黑人朋友，並沒有人這樣批評他。 傑克遜去世為什麼成了大件事？他到底擁有什麼，能夠“發動”一次史上最大規模的線民集體行動？
暫時我們也許還只能是觀察與描述，更深入的分析還要假以時日。但是以下兩點，值得再三玩味。 首先，網路技術與搜索技術的日新月異，正在創造出新的學習方式，同時也創造了新的表達方式。關鍵字與搜索量，因此成為涵義豐富的指標。從中可以看出人們在關心什麼資訊，在尋找什麼資訊。這樣的需求累積成為百萬次千萬次的點擊量，它就成了一種社會表達與社會訴求；同時也是“資訊經濟”意義上的客戶資源。
還必須看到，“傑克遜搜索”帶來的風暴潮，使新媒體和新技術經歷了一次“磨合”，它們因此獲得了經驗與靈感，明顯躍上了新的臺階，進入了新境界。 其次，傑克遜去世引發哀思如潮，證明了存在著一種“共用的文化經驗”。這種經驗與新媒體(例如音樂視頻)不可分，並且具有跨國性質。不同膚色、種族、國籍以及不同的年齡和社會地位的人，同時使用電腦搜索傑克遜，千萬人忽然記起，傑克遜那神乎其技的太空步如何使自己成了《顫慄者》（Thriller）；千萬人在社交網站上交相傳遞同一首歌：《你不孤獨》（you are not alone)
暫時我們也許還只能是觀察與描述，更深入的分析還要假以時日。但是以下兩點，值得再三玩味。 首先，網路技術與搜索技術的日新月異，正在創造出新的學習方式，同時也創造了新的表達方式。關鍵字與搜索量，因此成為涵義豐富的指標。從中可以看出人們在關心什麼資訊，在尋找什麼資訊。這樣的需求累積成為百萬次千萬次的點擊量，它就成了一種社會表達與社會訴求；同時也是“資訊經濟”意義上的客戶資源。
還必須看到，“傑克遜搜索”帶來的風暴潮，使新媒體和新技術經歷了一次“磨合”，它們因此獲得了經驗與靈感，明顯躍上了新的臺階，進入了新境界。 其次，傑克遜去世引發哀思如潮，證明了存在著一種“共用的文化經驗”。這種經驗與新媒體(例如音樂視頻)不可分，並且具有跨國性質。不同膚色、種族、國籍以及不同的年齡和社會地位的人，同時使用電腦搜索傑克遜，千萬人忽然記起，傑克遜那神乎其技的太空步如何使自己成了《顫慄者》（Thriller）；千萬人在社交網站上交相傳遞同一首歌：《你不孤獨》（you are not alone)
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